Below are the 3 most recent journal entries recorded in chicagowebartis' InsaneJournal:

Friday, May 6th, 2011
11:02 am	Benefits of a Great Web Design for Small Business In today’s ever-changing market it’s no longer viable to only do business offline; we’ve entered the online age where it’s absolutely necessary for a business to have an online presence in order to prosper and grow to its full potential. The main business website, whether or not it’s directly making sales, is a crucial part of any business, and careful attention should to paid to the web design used to make it. For many businesses, the website can quickly become the first point of contact for new customers. Your web presence can end up being your customer's first impression of your business, and that means you need a great web design that will instill trust and confidence in your visitors. Investing in a great Chicago web design helps create a sense of legitimacy, too. What kind of business owner passes up on such a worthwhile investment? Minimizing Customer Doubts Beyond the first impression, a professional website design will also create brand trust for your business. The internet makes it so easy to research products and competitors that people will look for reviews of all sorts of products before buying, even if it is something inexpensive. When a potential customer arrives on your websites one of two things will happen. They will purchase a product or otherwise find a solution, or they will disregard your website after a quick glance and go on to the next one. It is simply not worth it to risk losing these people just to save some money on website expenses. It’ll allow visitors to browse through the content on your website with ease, and it’ll most importantly boost your businesses credibility. Good web designs make sales, while poor web design scares away sales. Turn Visitors into Customers Making a sale on your business website isn’t easy, especially if you’re looking to get it done entirely online. Again, getting sales online requires trust. For visitors who are less than tech friendly, something as simple as a confusing layout can drive them elsewhere in a hurry. A thoughtful Chicago web design can help the customer intuitively navigate your website and easily make a purchase or sign up for an e-mail list. Customers (or clients if you’re providing a service) will have all the information they need right on your site in an easily and navigable space, and when it comes time to buy they’ll have an even smoother checkout process. (Comment on this)
11:00 am	How to Find the Most Suitable Web Designer When creating a website for whatever reason, the design is always one of the most important factors to consider. It’s what determines what future visitors will see when they first come to your site, as well as determine other important factors such as how long they’ll stay, and what kind of impression their visit will leave. Simply put, you could hire the best coder in the world, but without a good web designer your project will turn out mediocre at best without proper Chicago web design. Great Web Designers Pay Close Attention to Text One huge part of web design that most people completely overlook is how well the on-page text fonts flow with the design of the page. Great designs can be ruined by text that looks out of place or is difficult to read. It’s a known fact that every different web design should come with a different text scheme. Certain fonts, sizes, and text colors flow well with some designs, while others go well with other designs. Styling text to fit the website design is something that takes skill and experience; it’s not something everyone can do. A truly great web designer will pay just as much attention to the fonts used as the overall design. Common Designers Do Too Much Less is more; a very commonly used phrase that holds true when it comes to Chicago web design. The objective of web design is to not only make a website aesthetically pleasing, but to also make it easy to navigate by the regular user. Cramming too much stuff into a page is usually the calling card of an inexperienced web designer. Exceptional designers will make it a point to get as much content on the page while still maintaining a simple look. Professional Designers Have an Eye for Detail Of course it’s important to get the main things such as color scheme and page layouts right, but it’s also just as important to get the little things right. Expert designers will always pay special attention to the little things that add that professional touch to your website. Things such as button size, color blending, scrolling, and even box edges may seem subtle, but they can make huge impacts on the overall appearance of your web site’s design. The right web designer will never neglect the small details. (Comment on this)
10:56 am	The Essential Elements that Make Up Web Design Web design to many seems like a simple concept, but in fact the complete opposite is true; There’s definitely more than meets the eye with Chicago web design. Even minor details among design elements can have some subtle effect on how users navigate your pages. When something goes bad, whether its a fancy web app or just a static web page that got corrupted, it ruins the whole site. Here are some of the elements of web design that should always be well-thought out and flow with one another. Color Scheme Tips Color schemes do go by some standards, and of course a poor color scheme is no help. This includes text, obviously it needs to be easily readable, as well as fonts and spacings and things like that. In general there are certain colors that go well together, such as grey and orange, but no web designer should be limited to the “already known” color schemes. There are literally thousands of different color schemes that work well together, it just takes a skilled web designer to find them. Logo Size and Placement The logo of any website is almost always what tells the visitor what your website is about. Look at other websites to get an idea of what acceptable sizes for headers and logos would be. Too large can clutter a site, but at the same time it should be prominent enough to grab some attention. Often including a slogan or tag line can help to give new visitors an idea of what your website is all about. In most cases, it is best to avoid complex headers or logos, because sometimes they can clutter up your message and confuse visitors. Navigation Buttons Website buttons are almost always overlooked as a true elements in web design, but don’t be fooled; the buttons (or sometimes just regular links) used in a web design will almost always make or break a certain design. They ought to stand out as a highlight but try to avoid creating an obnoxious or overly advertorial look. As usual, it becomes a delicate balance between attention grabbing sensation and maintaining a respectable looking website. These are just 3 of the many different elements that are used in Chicago web design. The 3 elements mentioned are definitely at the top of the priority list when it comes to web design, but sufficient time should be spent working on the other elements as well. (Comment on this)